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Kellogg Co

K

Grain Mill Products

Mkt Cap

$18.96B

PE

19.94

Debt

$6.415B

Cash

$274M

EV

$25.1B

FCF

$968M

Market Cap

$18.96B

P/E Ratio

19.94

Debt

$6.415B

Cash

$274M

EV

$25.1B

FCF

$968M
Charts data: {"Earnings":[{"time":"2015-01-02","value":632000000},{"time":"2016-01-01","value":614000000},{"time":"2016-12-30","value":694000000},{"time":"2017-12-29","value":1269000000},{"time":"2018-12-28","value":1336000000},{"time":"2019-12-27","value":960000000},{"time":"2021-01-01","value":1251000000},{"time":"2021-12-31","value":1488000000},{"time":"2022-12-30","value":960000000},{"time":"2023-12-29","value":951000000}],"Sales":[{"time":"2015-01-02","value":14580000000},{"time":"2016-01-01","value":13525000000},{"time":"2016-12-30","value":12965000000},{"time":"2017-12-29","value":12854000000},{"time":"2018-12-28","value":13547000000},{"time":"2019-12-27","value":13578000000},{"time":"2021-01-01","value":13770000000},{"time":"2021-12-31","value":14181000000},{"time":"2022-12-30","value":15315000000},{"time":"2023-12-29","value":13122000000}],"Net Margins":[{"time":"2015-01-02","value":0.04334705075445816},{"time":"2016-01-01","value":0.04539741219963032},{"time":"2016-12-30","value":0.05352873119938295},{"time":"2017-12-29","value":0.0987241325657383},{"time":"2018-12-28","value":0.09861962058020225},{"time":"2019-12-27","value":0.07070260715863898},{"time":"2021-01-01","value":0.09084967320261438},{"time":"2021-12-31","value":0.10492913052676116},{"time":"2022-12-30","value":0.06268364348677767},{"time":"2023-12-29","value":0.07247370827617741}],"Assets":[{"time":"2015-01-02","value":15153000000},{"time":"2016-01-01","value":15265000000},{"time":"2016-12-30","value":15111000000},{"time":"2017-12-29","value":16350000000},{"time":"2018-12-28","value":17780000000},{"time":"2019-12-27","value":17564000000},{"time":"2021-01-01","value":17996000000},{"time":"2021-12-31","value":18178000000},{"time":"2022-12-30","value":18496000000},{"time":"2023-12-29","value":15621000000}],"Stockholders Equity":[{"time":"2015-01-02","value":2851000000},{"time":"2016-01-01","value":2138000000},{"time":"2016-12-30","value":1926000000},{"time":"2017-12-29","value":2228000000},{"time":"2018-12-28","value":3159000000},{"time":"2019-12-27","value":3314000000},{"time":"2021-01-01","value":3636000000},{"time":"2021-12-31","value":4215000000},{"time":"2022-12-30","value":4375000000},{"time":"2023-12-29","value":3369000000}],"ROE":[{"time":"2015-01-02","value":0.22167660470010522},{"time":"2016-01-01","value":0.2871842843779233},{"time":"2016-12-30","value":0.3603322949117342},{"time":"2017-12-29","value":0.5695691202872532},{"time":"2018-12-28","value":0.42291864514086736},{"time":"2019-12-27","value":0.28968014484007243},{"time":"2021-01-01","value":0.34405940594059403},{"time":"2021-12-31","value":0.3530249110320285},{"time":"2022-12-30","value":0.21942857142857142},{"time":"2023-12-29","value":0.28227960819234194}],"ROA":[{"time":"2015-01-02","value":0.06823731274335115},{"time":"2016-01-01","value":0.07147068457255158},{"time":"2016-12-30","value":0.09231685527099463},{"time":"2017-12-29","value":0.11902140672782875},{"time":"2018-12-28","value":0.09595050618672665},{"time":"2019-12-27","value":0.09046914142564336},{"time":"2021-01-01","value":0.10457879528784174},{"time":"2021-12-31","value":0.12042028826053472},{"time":"2022-12-30","value":0.08839749134948097},{"time":"2023-12-29","value":0.09634466423404392}]}

Kellogg Company, together with its subsidiaries, manufactures and markets snacks and convenience foods. The company operates through four segments: North America, Europe, Latin America, and Asia Middle East Africa. Its principal products include crackers, crisps, savory snacks, toaster pastries, cereal bars, granola bars and bites, ready-to-eat cereals, frozen waffles, veggie foods, and noodles. The company offers its products under the Kellogg's, Cheez-It, Pringles, Austin, Parati, RXBAR, Kashi, Bear Naked, Eggo, Morningstar Farms, Choco Krispies, Crunchy Nut, Nutri-Grain, Special K, Squares, Zucaritas, Sucrilhos, Pop-Tarts, K-Time, Sunibrite, Split Stix, Be Natural, LCMs, Coco Pops, Frosties, Krave, Rice Krispies Treats, Kashi Go, Crunchy Nut, Rice Krispies Squares, Incogmeato, Veggitizers, and Gardenburger brand names. It sells its products to retailers through direct sales forces, as well as brokers and distributors. Kellogg Company was founded in 1906 and is headquartered in Battle Creek, Michigan.

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Growth

%

%

Discount

%

%

Multiple

g\r+10%+11%+12%+13%+14%
0%109887
+1%1110988
+2%13111098
+3%141311109
+4%1714121110
Years012345678910TV
FCF$968M$971.3M$974.5M$977.8M$981.1M$984.4M$987.7M$991M$994.4M$997.7M$1.001B$10.01B
DCF$844.6M$736.9M$642.9M$560.9M$489.4M$427M$372.6M$325.1M$283.6M$247.5M$2.475B
Value$7.405B

In the chart Earnings are multiplied by this value.

Earnings Growth 8.7%
Earnings Stability 29%


Competitiveness and MOAT

High margins render the company resilient under dire circumstances, hence able to drive competitors out or acquire them. ROE and ROA measure the average flow generated by each invested dollar. Their marginal value is a forecast of future growth, and it is considered by Buffett and Munger the most important single indicator.

Years01-201612-201612-201712-201812-201901-202112-202112-202212-2023TTM
Net Margin4.5%5.4%9.9%9.9%7.1%9.1%10%6.3%7.2%7.2%
ROA7.1%9.2%12%9.6%9%10%12%8.8%9.6%9.6%
ROE29%36%57%42%29%34%35%22%28%28%

What is the average Net Margin?

The average Net Margin over the past 5 years is +8.34%.

What is the trend of Net Margin?

The trend of Net Margin over the past 5 years is -0.4%.

What is the average Return on Assets (ROA)?

The average ROA over the past 5 years is +9.94%.

What is the trend of Return on Assets (ROA)?

The trend of ROA over the past 5 years is +0.03%.

What is the average Return on Equity (ROE)?

The average ROE over the past 5 years is +31.86%.

What is the trend of Return on Equity (ROE)?

The trend of ROE over the past 5 years is -2.59%.


Safety & Stabiliy

Being debt the number one cause of investment losses and company death, the ratio Debt/FCF is of utmost importance to guarantee safety. On the other hand the Graham’s stability measures the drawdown of earnings, hence indicating the reliability of the flow generated by the company.

Years01-201612-201612-201712-201812-201901-202112-202112-202212-2023TTM
Debt FCF6.877.107.569.6314.305.406.705.916.636.63
Debt Equity3.664.133.882.922.552.201.821.571.901.90
MIN
Graham Stability--100%100%87%100%100%78%77%77%

What is the Debt/FCF?

The Debt/FCF trailing twelve month is 6.63.

What is the trend of Debt/FCF?

The trend of Debt/FCF over the past 5 years is -1.11.

What is the Graham’s Stability?

Graham’s Stability measure stands at 0.77.


Growth

Growth can be dangerous when forecasting, simply projecting the current growth is in general wrong. A company passes through multiple phases, from being young and unprofitable, to the first periods of profitability and high growth, until it arrives at a period of regime with limited growth. Identifying in which phase the company is in may help forecasting.

Years12-201612-201801-202112-2022Trend
Revenue0.17%-0.64%-1.6%-14%0.2%
Net Income4.6%-6.6%-8.7%-0.94%-4%
Stockholders Equity8.3%1.3%-2.5%-23%0.29%
FCF-2.1%0.21%-13%-17%1.4%

What is the 5 year Revenue CAGR?

The Revenue CAGR over the past 5 years is -0.64%.

What is the trend of Revenue growth?

The trend of Revenue growth rate over the past 5 years is +0.2%.

What is the 5 year Earnings CAGR?

The Earnings CAGR over the past 5 years is -6.57%.

What is the trend of Earnings growth?

The trend of Earnings growth rate over the past 5 years is -4.01%.

What is the 5 year Equity CAGR?

The Equity CAGR over the past 5 years is +1.3%.

What is the trend of Equity growth?

The trend of Equity growth rate over the past 5 years is +0.29%.

What is the 5 year FCF CAGR?

The FCF CAGR over the past 5 years is +0.21%.

What is the trend of FCF growth?

The trend of FCF growth rate over the past 5 years is +1.39%.